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Pravana Names New Vice President of Global Marketing and Corporate Education

Aurelia Andre brings over 16 years of marketing experience across five countries to the new role, with 14 at the Henkel organization.

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By: Lianna Albrizio

Associate Editor

Leading professional hair color brand Pravana has tapped Aurelia Andre the new vice president of global marketing and corporate education.   Effective Oct. 15, Andre enters the brand from the Henkel organization and will oversee Pravana’s marketing and corporate education departments, including integrated marketing, social media, product development, public relations, creative and more. Andre’s arrival to the Pravana team marks a celebratory next phase in the brand’s innovative marketing...

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